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Talk to us

Ask us the awkward questions.

Every answer below comes with a screenshot, a published price or a plain no.

Since 2015 we've worked on three things, for a handful of clients at a time: accurate measurement, ads that learn and pages that sell.

Brands that have worked with us since 2015

  • Rolls-⁠Royce
  • Uriage
  • Sterimar
  • Otto Broker
  • Derma Institute
  • Garmastan
  • Cromatic Studios
  • Engie
  • A&D Pharma
  • UP Romania
  • Keez
  • Academia Titi Aur
  • Meda
  • Keyvision

The homepage asked you six questions. Your turn.

Pick the one you'd ask any agency before signing. Each card opens the full answer, with its proof.

*We're in Otopeni, next to Bucharest's airport. That's why everything on this site flies. We know.

  1. 01Will you take any client who pays?Full answer
  2. 02Are those numbers real?Full answer
  3. 03Will you just make me spend more on ads?Full answer
  4. 04Who actually does the work?Full answer
  5. 05How much?Full answer

0 of 5 answered

01Will you take any client who pays?

No.

We'd rather lose a sale than take a budget we can't grow.

*Our accountant has opinions about this.

  1. Make us go viral by Friday.A result nobody can promise by a date Not yet
  2. Just be cheaper than our last agency.Price first, results later Not yet
  3. Our numbers don't add up. Fix that first.A clear problem, a budget and time to fix it Match

Don't hire us if…

  • You spend under €1,000 a month on ads. Fix your tracking first, then come back.
  • You want to try us for a month. Campaigns take longer than 30 days to settle, so the test wouldn't tell you much.
  • You're choosing on price alone. Someone will always be cheaper.
  • You need reach and likes to show a board. We report money: sales, leads and what each one cost.
  • Your account can't reach about 50 conversions a month. Below that, there's too little data for anyone to optimise.

If one of these sounds like you, we'll say so and tell you what to do instead.

02Are those numbers real?

Every number here has a screenshot under it.

*We're a measurement agency. Rounding up would be embarrassing.

Move the light over a number to see the screen behind itTap a number to see the screen behind it

Site health 68% to 99%, errors 6,545 to 0, Flooring retailer (confidential)
Flooring retailer (confidential) · Ahrefs Site Audit · 2023 Site health 68% to 99%, errors 6,545 to 0 in ten days. /work/
URLs with errors, 282 to 2, Law firm (confidential)
Law firm (confidential) · Ahrefs Site Audit · March to September 2026 Health score 94 to 100. /work/
Referring domains 68 to 638, Legal software (confidential)
Legal software (confidential) · Ahrefs · January to September 2026 Referring domains, 68 to 638. /work/
Visibility in AI answers, Up Romania
UP Romania · Ahrefs AI responses · September 2026 756 across platforms (+413), 414 in Google AI Overviews (+308). /work/

The same rule applies to your data: one sale, one number, in Shopify, Google Ads and GA4. Fix My Tracking is €1,500 fixed, with a before-and-after report in 7 days.

This site is tracked the way we would track your business. It sets cookies only if you say yes, and your name, email and phone never go into analytics.

Three people measuring the same green cube with a tape, a stethoscope and a scale
Staged photo Three tools, three numbers. We make them agree.

03Will you just make me spend more on ads?

Outsmart, Don't Outspend.

We look for waste before we ask for more.

When a competitor spends twice your budget, we look for where they waste it. The first money we look for in your account is the money already leaving.

Click fraud blocked in Google Ads, Instalator București
Instalator București · ClickCease · March 2023 759 ad clicks checked, 203 IPs blocked, $152.8 of fraudulent clicks stopped.
Google Ads report by ad group, Instalator București
Instalator București · Google Ads, by ad group The same account: drain unblocking ran at a 26.38% CTR.
A cat pressing a big green button next to a man packing boxes
Staged photo Some clicks aren't customers. We block them.

Paid media works from €1,000 a month in ad spend and about 50 conversions a month. Below that there's too little data for anyone to optimise, and we'll tell you so.

*Yes, a chess knight. Every agency has one.

Mood photo, made with AI. The phone number at the bottom of this page is real.

04Who actually does the work?

The people on your first call.

The people who take your first call are the people who do the work. A senior runs your account from the first audit to the last report, and your budget is never handed to a junior.

We keep a handful of clients at a time, so whoever picks up already knows your account. Nobody has to go and find your file.

*We'd hire a salesperson, but they'd have to learn Google Tag Manager first.

Adrian Ustinescu, founder of Raw Ideas

“A person with vision… A man of his word and a true partner.”

Cristian Bednar, Brand Manager, Rolls-⁠Royce Motor Cars Bucharest, about our founder, in a LinkedIn recommendation.

Adrian Ustinescu founded Raw Ideas in 2015. Meet the founder

05How much?

Our prices are on the website.

*No small print. We checked.

  1. By the hour

    €65an hour + VAT, 4 hours minimum

  2. A projectMost clients start here

    from

    €1,000a project

  3. Every month

    €500-3,500a month

Fix My Tracking: €1,500 fixed, a before-and-after report in 7 days. All prices exclude VAT and ad spend. There are no setup or account-management fees on top.

Evidence against us.

You'd find these out anyway. Each one comes with what we do about it.

  1. We don't publish audited case studies.

    Every number on this page shows its tool and its date. Judge each one yourself.

  2. We don't do everything.

    We do three things properly: measurement, ads and pages. For anything else, we'll recommend someone who does it better.

  3. We won't promise first place on Google.

    Google's own guidance says: “No one can guarantee a #1 ranking on Google.” We agree. Source

    A man standing on a very tall stool above a crowd in a city square
    Staged photo We never found a stool tall enough to promise first place.
  4. We're not cheap by the hour.

    €65 an hour, and a senior does the work. Fewer hours on the invoice usually settles it.

  5. We have minimums.

    €1,000 a month in ad spend and about 50 conversions for paid media. Below that, we'll tell you what to fix first.

Outsmart, Don't Outspend.

Bring us your numbers.

We reply with two time options for a 20-minute call. Before it, we look at your site, your public ads and your Google Maps profile. You leave with something useful whether we work together or not.

Talk to us See our work first No PowerPoint involved.

or call +40 724 242 442 · WhatsApp · hello@rawideas.ro. Otopeni, near Bucharest, since 2015.